CONTRACT 5861H AmendmentAgreement No. 5861 H
EIGHTH AMENDMENT TO
AGREEMENT NO. 5861 BETWEEN
THE CITY OF EL SEGUNDO AND REISTER PACIFIC INC.
THIS EIGHTH AMENDMENT ("Amendment") to Agreement No. 5861 ("Agreement") is
made and entered into this 8th day of May 2026, by and between the CITY OF EL
SEGUNDO, a general law city and municipal corporation existing under the laws of
California ("CITY"), and Riester Pacific, Inc. a ("CONSULTANT"). The parties agree as
follows:
1. The consideration Section 1 (C) will be amended to increase the total amount of the
Agreement by $20,650 for additional services.
2. The term as stated in Section 7 will be amended to extend the Agreement to July
31, 2026.
3. The scope of services Section 2 (A) will be amended per attached Exhibit "A."
4. This Amendment may be executed in any number or counterparts, each of which
will be an original, but all of which together constitutes one instrument executed on
the same date. In accordance with Government Code §16.5, the parties agree that
this Amendment will be considered signed when the signature of a party is
delivered by electronic transmission. Such electronic signature will be treated in all
respects as having the same effect as an original signature. CONSULTANT
warrants that its signatory (or signatories, as applicable) to this Amendment has the
legal authority to enter this Amendment and bind CONSULTANT accordingly.
5. Except as modified by this Amendment, all other terms and conditions of the
Agreement remain the same.
[SIGNATURES ON NEXT PAGE]
Agreement No. 5861 H
IN WITNESS WHEREOF the parties hereto have executed this contract the day
and year first hereinabove written.
C OF EL SE INDO
Darrell George, Cify an r
Taxpayer ID No. -P- o
Susan Truax, City Clerk
APPROVED AS TO FORM:
MARK D. HENSLEY, City Attorney
David King, A s tant City Attorney
Mary S aron Brennan
Risk Manager
� hibit
Client City of El Segundo
Project FY26 Marketing SOW - Addendum
Date April 22, 2026
Riester Contacts
Alan Perkel, Chief Digital Officer, ab .rk .I a riester.com
Courtney Mortimer, Account Supervisor, cmortimerla�rie ter.com
This Addendum serves as an extension to the existing FY26 Statement of Work ("SOW') between the City
of El Segundo and Riester. All terms, conditions, and assumptions outlined in the original SOW remain in
full effect unless otherwise noted herein.
Project Overview
This addendum outlines the following
• Continuation of the paid media plan in July 2026, during FIFA, across both Hospitality & Tourism and
Economic Development, in alignment with the existing media strategy.
• The addition of labor hours for Media Planning & Buying and Strategy & Reporting to accompany the
addition of the July 2026 paid media.
• The addition of a pre-existing video player and the implementation of two client -provided videos to
the Smoky Hollow landing page.
Deliverables
1. Media Investment (Hard Costs) - July 2026 (Economic Development & Hospitality & Tourism)
• These funds will be allocated toward paid media placements as aligned to campaign objectives
and timing for July 2026.
o Economic Development: $5,000
• Hospitality & Tourism: $9,000
2. Media Planning & Buying and Strategy & Reporting for July 2026 (Economic Development &
Hospitality & Tourism)
• These labor hours align with the additional time needed associated with media planning & buying
and strategy & reporting to accompany the additional July 2026 media placements.
0 Econ Dev Media Planning & Buying: $875 (5 labor hours)
o H&T Media Planning & Buying: $875 (5 labor hours)
o Econ Dev Strategy & Reporting: $700 (4 labor hours)
o H&T Strategy & Reporting: $700 (4 labor hours)
3. Smoky Hollow Landing Page Enhancements (Economic Development)
0 In an effort to promote pre-existing videos on the Smoky Hollow landing page, Riester will add the
following:
o Integration of an existing video player and the addition of two (2) client -provided videos
a $1,750 (10 labor hours)
This scope assumes:
• Use of a plug -in -based video player
• Alignment with the pre-existing, client -approved digital brief
• No custom functionality beyond standard implementation
• Client has secured all necessary approvals from the video content providers and will provide the
videos.
5. Account Management (Economic Development & Hospitality & Tourism)
o Covers labor hours for internal and external meetings and to manage the additional deliverables
outlined in this addendum only
o Econ Dev Account Management: $875 (5 labor hours)
o H&T Account Management: $875 (5 labor hours)
Investment
Media (Hard Costs)
$5,000
$9,000
$14,000
Strategy/Reporting
$700
$700
$1,400
Media Planning/Buying
$875
$875
$1,750
Interactive/Digital
$1,750
$0
$1,750
Account Management
$875
$875
$1,750
Total ••
$11,456
e •
Riester will bill actual hours and hard costs incurred each month toward the approved $20,650 budget. Since
this is a set budget, if project estimates indicate that costs may exceed the allocated amount, we will notify the
client immediately to discuss solutions. Hours are billed at a rate of $775 per hour.
The above is an estimate only. RIESTER reserves the right to bill up to 15% above the estimated amount should labor and
outside costs associated with the above statement of work actualize above the estimated amount. Shipping costs and
applicable taxes may not be included.
Assumptions & Considerations
o Budget figures outlined above are estimates and may be refined following the project
kick-off call, based on confirmed objectives, technical requirements, and functionality.
o Estimates for deliverables include two rounds of revisions with consolidated
feedback. Any additional revisions beyond the two included rounds will require review
against the remaining budget and may necessitate reallocation of funds from other
projects or approval of incremental budget..
Budget & Timing Reconciliation
The final deliverable of each phase is a Budget and Timing Reconciliation Report for the
project and a report containing any items identified for a later phase or as a maintenance
item throughout the project.
Approvals
By signing below, I acknowledge my agreement on behalf of the City of El Segundo to the
project scope, fees, and deliverables outlined above.
Client Signature
Client Name, Title
Date