CONTRACT 5861F AmendmentAgreement No. 5861 F
SIXTH AMENDMENT TO
AGREEMENT NO. 5861 BETWEEN
THE CITY OF EL SEGUNDO AND
RIESTER PACIFIC, INC.
THIS SIXTH AMENDMENT ("Amendment") to Agreement No. 5861 ("Agreement") is
made and entered'into this 23 day of September 2024, by and between the CITY OF EL
SEGUNDO, a general law city and municipal corporation existing under the laws of
California ("CITY"), and Riester Pacific, Inc., a ("CONSULTANT'). The parties agree as
follows:
1. The consideration Section 1(C) will be amended to increase the total amount of the
Agreement by $350,000 per fiscal year, so that the total, not -to -exceed amount of
the Agreement is $1,900,000.
2. The term as stated in Section 7 will be amended to extend the Agreement to June
30, 2025.
3. The scope of services Section 2(A) will be amended per attached Exhibit "A."
4. This Amendment may be executed in any number or counterparts, each of which
will be an original, but all of which together constitutes one instrument executed on
the same date. In accordance with Government Code §16.5, the parties agree that
this Amendment will be considered signed when the signature of a party is
delivered by electronic transmission. Such electronic signature will be treated in all
respects as having the same effect as an original signature. CONSULTANT
warrants that its signatory (or signatories, as applicable) to this Amendment has the
legal authority to enter this Amendment and bind CONSULTANT accordingly.
5. Except as modified by this Amendment, all other terms and conditions of the
Agreement remain the same.
[SIGNATURES ON NEXT PAGE]
Agreement No. 5861 F
IN WITNESS WHEREOF the parties hereto have executed this contract the day
and year first hereinabove written.
OF E' S GUNDO
Darrell George,
City Manager
ATTEST:
Quo!
Traky Weaver," ....��
City Clerk
APPROVED AS TO FORM:
MARK D. HENSLEY, City Attorney
Joaquin Vzquez, Assistant City Attorney
WMA A"W-01 [11412-f
Riester Pacific, Inc.
4,
Tim Riester, CEO
Taxpayer ID No. 86-1014567
reement No. 5861 F
Statement of Work
Client i IPA, ,:7r k6 se g 1.7E
Project Slur
Date k.ow,,u
Rice*seer Contact
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Project Overview
This docia-rent 01-101-e3 01 )027 ciellv,Srablas, costs, anu timelines fro the COI-Un[IatlOn or [he "Give Yourself
Some Ri_Irn,vay" Fconomic Deve!opment campaign and the "Start Here" Hospitality & Fourism campaigns The
Economic ")pveiopment campaign has garnered participation from prominent business leaders and aims to
attract both established and ernerging cornpanies to El Segundo The Hospitality and Tourism campaign
leverages Ei Segundo's central location, hlghlighLing the best of what Southern California has to offer This
campaign will continue to support local businesses in the dining, entertainment, and hotel industries
Deliverables
a Fcon Deveicpment
Four (4) gl_lote graphics fur each ambassador in h0Ul (4) different sizes
Nu Qio(e and l-'eadshot provldeci by the City of EI SegUndo
Wor 'place I I Ilture
a ]n (1) ,vl-ke raper in PDF ducuirlen[
® _anrling page ror',Vor<place Culture Rep_rr (Reluln to Ofhce)
Cne (1) Linkedlr, ad glaphlc
3rnoky HoL'ow, and Northeasr Quadracr Businr:,s DrUic.-
a Kick-off c,all ro CIISCUss ohlect-ve
1 r,o I21 brand dentities one for distric-
® PDF clocument containing the following
Naming/Brand Persunality
Lugo vanations and rules for use
Brand color palette
Brand font,
a lwo (_') Ian; ling pages - one for each dis_r ct
a Uri? (1) map `ea[urin; both d:st rcts
Stock images needed
Investment
AcCOUnt/Pro�ec,t Managerinenr
Wte; active/l )igKal
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Media Pganning/Buymry
i a rcl )Sts
Pie. da (Hard 1,losts)
BUSWess Incentive C,ampagn
("'..."on6r)gency)
,..3
$211,025
V7,050
$41,075
$4,650
$4,650
$9,300
$15,500
$9,300
$ 24,800
$32,860
$19,375
$52,235
$4,650
$3,17 5
1; F7,r325
$1,000
$1,200
$2,200
$97,000
$84,500
$18 [,500
$2 ,065
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ASSUITIPACAS
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